Copywriter
Alicja Zapalska is a copywriter at CD PROJEKT RED, where she’s supported the marketing efforts of Cyberpunk: Edgerunners, Cyberpunk 2077: Phantom Liberty, and the next-generation update of The Witcher 3: Wild Hunt. Within the Communication team, Alicja leads the audio description creation process, from script writing and recording direction to quality control of the final product. She has also co-led internal alt text trainings and currently co-creates alt text and descriptive text for marketing materials.